We are a pioneering online educational institution committed to expanding access to higher education and enhancing economic mobility for working adults across California. Our mission centers on bridging the gap between motivated learners and the evolving needs of the labor market through innovative, flexible, and skills-focused online programs. As we grow, we seek passionate individuals keen on making a real difference in people's lives through education.
The Opportunity
We are searching for a dynamic and visionary Vice President of Marketing, Communications, and Outreach to spearhead our strategic branding, communication, and outreach efforts. Reporting directly to the President and CEO, this role is critical in shaping and conveying our institution's mission, achievements, and unique value proposition to a broad audience, including students, faculty, industry partners, and policymakers.
Key Responsibilities
Strategic Leadership: Craft and execute comprehensive strategies to elevate our institution's profile and impact through innovative marketing, communications, and outreach initiatives.
Brand and Narrative Management: Ensure consistent and compelling messaging across all platforms, enhancing our brand's visibility and resonance with diverse audiences.
Stakeholder Engagement: Develop and maintain robust relationships with key stakeholders, including educational leaders, community and business partners, elected officials, and the media, to foster support and collaboration.
Digital Presence: Oversee our digital and social media strategies to engage audiences effectively and amplify our reach.
Crisis Management: Lead proactive and reactive communications strategies, including crisis management, ensuring the institution responds swiftly and effectively to any challenges.
Team Leadership: Recruit, mentor, and lead a dedicated team of marketing and communications professionals, fostering a collaborative and high-performing environment.
Who You Are
A Strategic Thinker: With a deep understanding of marketing and communications strategies, you're adept at navigating complex landscapes to achieve significant outcomes.
An Effective Communicator: You possess exceptional storytelling, writing, and speaking skills, able to distill complex information into clear, persuasive narratives.
A Collaborative Leader: You have a proven track record of leading teams and working collaboratively across departments to drive initiatives forward.
A Problem Solver: You're proactive in identifying challenges and adept at leading your team through crises with confidence and strategic foresight.
Qualifications
Bachelor's degree in Marketing, Communications, Business, or related field; Master's preferred.
Minimum of ten years of experience in marketing, communications, or related fields, with at least five years in a leadership role.
Demonstrated experience in digital marketing, brand management, and strategic planning.
Strong understanding of the education sector and online learning platforms preferred.
Why Join Us
Impactful Work: Play a pivotal role in transforming lives through education and opening new pathways for adult learners.
Growth Opportunities: Thrive in a role that offers the chance to lead, innovate, and shape the future of education.
Flexible Work Environment: Enjoy the flexibility of remote work while being part of a dedicated and supportive team.
Commitment to Diversity
We are staunch advocates for diversity, equity, and inclusion. We strive to create a welcoming environment where everyone, regardless of their background, can contribute to their fullest potential. We encourage applications from individuals who share our commitment to fostering an inclusive community.
Application Process
To apply, please submit your resume, cover letter, and any relevant work samples. In your cover letter, highlight how your experience and vision align with the role and our mission.
We look forward to hearing from you and exploring how your skills and passions can contribute to our team and the communities we serve.
Employment Type: Full-Time
Salary: $ 188,000.00 207,000.00 Per Year
