Senior Brand Manager

We are looking for an experienced and talented Senior Brand Manager to join our team. The ideal candidate will be a skilled specialist who is comfortable managing multiple CPG and B2B brand marketing projects and initiatives at once. In this role, you will be responsible for the successful development, execution, and review of all marketing activities.
Position Overview: The Senior Brand Manager will be responsible for developing and implementing promotional strategies to drive sales and brand recognition. You will also be expected to manage core marketing programs such as advertising, direct marketing, creative development, and PR.
Key Responsibilities: Develop and execute strategic and creative marketing plans to promote product offerings Monitor and analyze market trends to identify potential opportunities and insights Manage core marketing programs including advertising, direct marketing, creative development, and PR Collaborate with other departments, such as sales, product development, and finance, to create and implement comprehensive marketing plans Identify key performance indicators and develop reporting for evaluating marketing campaigns Develop and maintain relationships with key media contacts, press members, and industry influencers Qualifications: Bachelor's degree in Marketing or related field Minimum 6 years of marketing experience Should have experience in B2B Marketing Experience in CPG is preferred  Strong understanding of brand management, customer segmentation, marketing campaigns, and analytics Excellent communication, project management, and presentation skills Ability to develop and deliver creative marketing solutions Proficiency in MS Office, Adobe Creative Suite, and other relevant software Benefits Applicants must be authorized to work in the U.S.
Preferred Skills CPG

B2B

Brand Marketing