Inbound Event Marketing Manager

Job summary
ISMG is a global Intelligence and Education firm serving the Cybersecurity industryLooking for an Inbound Marketing Manager to drive increased attendance for global eventsIdeal candidate has experience with inbound marketing strategies and digital channels
Job seniority: mid-to-senior level
Responsibilities
• Develop and implement inbound marketing strategies targeting cybersecurity professionals• Create and manage digital campaigns to drive event registration• Utilize nurture campaign tactics to reduce attendance attrition• Tailor and package promotional content for effective delivery• Collaborate with graphic design team to produce creative assets• Analyze campaign results and optimize performance• Present comprehensive campaign reports to stakeholders• Enable Event Sales teams to effectively close event sponsorships• Provide training and support on inbound marketing best practices• Bachelor's or Master's degree in marketing or related field
Requirements
• 3-5+ years of experience in inbound marketing or event marketing• Technical proficiency with digital marketing tools• Good understanding of digital marketing strategies• Excellent writing and editing skills• Knowledge of website analytics tools• Ability to prioritize and manage multiple tasks• Strong problem-solving and decision-making skills
Key Skills Needed
• Inbound marketing• Digital marketing• SEO• Email marketing• Social media marketing• Analytical skills• Problem-solving skills• Communication skills