Job Title: STEPS Content Copywriter
Requisition Number: TE08145
Department Name: 8T110:College of Social Work
Work Location: Lexington, KY
Salary Range: $18 - $23 / hour
Type of Position: Temporary
Position Time Status : Full-Time
Required Education: Bachelor's degree
Required Related Experience: Two years of related experience
Physical Requirements: Repetitive motion typical of desk work (sitting/bending/twisting/turning); prolonged exposure to computer screens
Shift: Flexible—21 hours per week with the opportunity to increase based on performance and workload
Job Summary: The College of Social Work is looking for a dynamic and creative copywriter skilled in creating captivating content across various platforms, including print literature, email, and in-depth articles. This role is central to producing compelling narratives that enhance the college's presence through content published on the college's website, in press releases, promotional materials, newsletters and reports.
In this position, you will explore the core of our college's initiatives, uncovering and crafting stories of innovative research, awards and achievements, community engagement, student experiences, program growth, and more. Your tasks will involve conducting thorough research and interviews to support the creation of content that spotlights our vibrant community of students, faculty, staff, and larger community.
You will take on the duty of creating content for email newsletters, impact statements, and analyses of research for dissemination to partners, students, faculty, staff, and stakeholders of the CoSW. This task requires you to engage in research and conduct interviews to gather precise and informed details for each area of focus. This position will report to the Communication Managers and support the completion of timely written copy for all projects across the College. Skills / Knowledge / Abilities: Skills Exceptional Writing and Editing : Proficiency in crafting engaging, clear, and grammatically correct content tailored to various audiences and platforms. Creative Storytelling : Ability to tell compelling stories that highlight the college's achievements, innovations, and the impact of its community. Research and Interviewing : Strong research skills to gather accurate information and conduct interviews that extract insightful details for content creation. Content Strategy : Knowledge of content strategy to ensure that all written material supports the college's goals and enhances its digital footprint. SEO and Email Marketing : Understanding of basic SEO principles and email marketing strategies to increase visibility and engagement. Knowledge Current Trends and News : Awareness of current events, trends in social work, and higher education to produce relevant and timely content. Publishing Tools : Proficiency in content management systems (CMS) and other publishing tools used for website content and social media posting. AP style : The candidate must possess proficiency in AP style writing to ensure our communications adheres to University standards. Abilities Adaptability : Ability to adapt writing style and content focus based on program, audience, and current University initiatives. Time Management : Capability to manage multiple projects simultaneously, meeting deadlines without sacrificing quality. Collaboration : Comfort working closely with faculty, staff, and students to develop stories, as well as collaborating with marketing and communications teams. Analytical Thinking : Ability to analyze and synthesize information from various sources, translating complex ideas into accessible content. Continuous Learning : Willingness to stay updated with the latest in content creation, digital marketing, and social media trends to continually enhance skills. Does this position have supervisory responsibilities? : No
Preferred Education/Experience: Degree in creative writing, marketing, communication arts, journalism or relevant field preferred
Deadline to Apply: 04/14/2024
University Community of Inclusion: The University of Kentucky is committed to a diverse and inclusive workforce by ensuring all our students, faculty, and staff work in an environment of openness and acceptance. We strive to foster a community where people of all backgrounds, identities, and perspectives can feel secure and welcome. We also value the well-being of each of our employees and are dedicated to creating a healthy place to work, learn and live. In the interest of maintaining a safe and healthy environment for our students, employees, patients and visitors the University of Kentucky is a Tobacco & Drug Free campus.
As an Equal Opportunity Employer, we strongly encourage veterans, individuals with disabilities, women, and all minorities to consider our employment opportunities.
Any candidate offered a position may be required to pass pre-employment screenings as mandated by University of Kentucky Human Resources. These screenings may include a national background check and/or drug screen.
