We are looking for a social media coordinator to help grow our brands, which include X-Vision Optics, SPACE Trailers, Elektro Assemblies and TriOx. The different brands are unique in their industry and serve a wide range of customers all around the United States and globally. The ideal candidate will have a strong understanding of all social media platforms and developing campaigns to grow the brands as well as engage with customers on the different channels.
JOB DUTIES Develop social media campaigns Design and create compelling content Schedule and post content across social media accounts Engage with customers on different channels Research latest social media trends Monitor campaigns and analyzes data obtained from social platforms, google analytics and website platforms Monitor SEO and web traffic metrics Manage and maintain social media Write and edit effective copy relating to product releases, press releases, and product information, such as manuals Assist in customer service management Maintain brand standards and guidelines QUALIFICATIONS: Bachelor's degree from four-year college or university Minimum 0-3 years of professional experience Proficient technical skills and experience with marketing tools and applications required (i.e. Adobe InDesign, Adobe Photoshop, Adobe Illustrator, etc. or equivalents) Ability to multitask to meet multiple deadlines for multiple projects. Strong verbal, written and interpersonal communication skills SKILLS AND ABILITIES Creativity, originality, imagination Continuous improvement mindset Active listening skills Manage multiple tasks, prioritize them and strong attention to detail Excellent in time management Exceptional customer focus and ability to work under pressure Highly proficient computer skills Previous experience or basic knowledge of email marketing, photo/video shoots and other digital platforms a plus Advanced problem-solving skills and proven ability to troubleshoot and seek solutions Must be a self-starter and work well with minimal supervision Ability to work in a team environment and able to connect to people. Demonstrated leadership and proactively assist team members Experience in creating digital marketing and social media strategies Knowledge of best practices for social media platforms such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, TikTok, etc. Craft engaging content