Job Description
Job Description
Sells new vehicles at dealership gross profit, volume, and customer satisfaction standards.
Essential Duties
Sells and delivers a minimum number of vehicles per month.
Writes complete sales orders and processes paperwork in accordance with dealership policies.
Utilizes dealership sales control and follow-up systems.
Attends product and sales training courses as requested by sales manager.
Keeps up-to-date on new products and services within the industry.
Maintains an owner follow-up system that encourages repeat and referral business and contributes to customer satisfaction.
Maintains a prospect development system.
Conducts business in an ethical and professional manner.
Satisfies the transportation needs of new-vehicle purchasers.
Approaches, greets, and offers assistance or direction to any customer who enters the dealership showroom or sales lot.
Assists customers in selecting a vehicle by asking questions and listening carefully to their responses.
Fully explains product performance, application, and benefits to prospects.
Describes all optional equipment available for customer purchase.
Offers test drives to all prospects. Follows dealership procedure to obtain proper identification from customer prior to test drive.
Exhibits high level of commitment to customer satisfaction.
Knows and understands the federal, state and local laws that govern retail auto sales.
Establishes personal income goals that are consistent with dealership standards of productivity, and devises a strategy to meet those goals.
Keeps abreast of new products, features accessories, etc., and their benefits to customers.
Knows and understands equity and values, and is able to explain depreciation to the customer.
Ensures that the sales manager has an opportunity to meet each customer.
Turns 100 percent of closed deals to finance and insurance manager, along with properly completed paperwork (insurance information, trade title etc.).
Prepares sold vehicles for customer delivery prior to customer arrival.
Delivers vehicles to customers, ensuring that each customer understands the vehicle's operating features, warranty and paperwork.
Introduces customers to service department personnel to emphasize the quality and efficiency of service repairs and maintenance available in the dealership's service department.
Schedules first service appointment.
Follows up on all post-delivery items, tag/title work, "we-owes" and special requests to be sure that all customer expectations are met.
Reviews and analyzes actions at the end of each day, week, month, and year to determine how to better utilize time and plans more effectively.
Attends sales meetings.
Maintains professional appearance.
Other tasks as assigned.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required.
Education and/or Experience
High school diploma or general education degree (GED); or one to three months related experience and/or training; or equivalent combination of education and experience.
Language Skills
Ability to read and comprehend simple instructions, short correspondence, and memos. Ability to write simple correspondence. Ability to effectively present information in one-on-one and small group situations to customers, clients and other employees of the organization.
Ability to read and interpret documents such as safety rules, operating and maintenance instructions and procedure manuals.
Ability to read, analyze and interpret general business periodicals, professional journals, technical procedures or governmental regulations.
Ability to effectively present information and respond to questions from groups of managers, clients, customers and the general public.
Mathematical Skills
Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference and volume.
Reasoning Ability
Ability to apply common sense understanding to carry out instructions furnished in written, oral or diagram form.
Ability to define problems, collect data, establish facts and draw valid conclusions.
Certificates, Licenses, Registrations
State Sales License
Valid Driver's License
Benefits (Eligibility dependent upon employment status)
Medical • Dental • Vision • PTO • 401k • FSA/ HSA/ HRA • Basic Life Insurance • Short Term/ Long Term Disability
Legal Insurance • Employee Assistance Program • Onsite Fit Factories • Employee Clinics
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