Public Information Officer Location City of Hopewell, VA : Description Performs intermediate professional work in managing all aspects of public information / media relations and the development and implementation of comprehensive communications strategies to achieve departmental and city goals. Work is performed under general supervision.
Examples of Duties Provides administrative and special projects support to the Office of the City Manager; Assists with the development and implementation of communications, public relations and marketing strategies to achieve departmental and city goals by working with city departments and partner organizations; Writes and develops media releases, remarks and speeches, awards entries, internal and external communications materials, feature stories/articles, reports, and/or presentations; Assists with responding to media inquiries by gathering information and writing responses and statements; Responsible for all social media messaging and information distribution and works with other department as assigned to cross-promote activities and programs; Increase community awareness of department services, programs, and activities via city social media accounts; Serves as editor of the city publications as requested; Serves as the liaison between the city and media for press releases; Serves as Public Information Officer in Emergency Operations Center activities if needed; and Performs other duties as assigned Typical Qualifications Minimum Education and Experience:
Bachelor's degree in Communications, Public Relations, Marketing, English or related field and moderate related experience; or equivalent combination of training and experience. Licenses and/or Certifications: None Knowledge: Comprehensive knowledge of principles, practices and procedures used in mass communications, marketing and public relations; of grammar, punctuation, word usage, sentence structure to ensure effective verbal and written communications; and Working knowledge of various social media platforms and ability to apply such knowledge to enhance social media presence and communication. Skills: Strong work ethic; Strong computer, time management and organizational skills; Detail oriented; and Command of the English language; proofreading skills. Abilities: Ability to communicate accurate, clear, concise and effective information to the public, media, departments, senior leadership, boards/committees, etc.; to use sound judgment in the release of information; to prepare a variety of communication content and materials, such as media releases, brochures, newsletters, social media content, etc.; Ability to work independently, think creatively and innovatively, manage multiple projects/deadlines simultaneously; Ability to operate a computer, utilize related software and standard office equipment; Ability to develop and maintain effective and positive interpersonal relationships with customers and the general public; and Ability to work outside of normal business hours if needed; Supplemental Information Work Environment:
Work is primarily performed in an indoor, climate-controlled, pleasant environment. Essential Physical Activities: Crouching, stooping, walking, lifting, grasping, hearing, seeing up close, kneeling, reaching, talking, standing, finger movement, repetitive motions. Typical weight handled: up to 25lbs
