About Berry At Berry Global Group, Inc. (NYSE: BERY), we create innovative packaging and engineered products that we believe make life better for people and the planet. We do this every day by leveraging our unmatched global capabilities, sustainability leadership, and deep innovation expertise to serve customers of all sizes around the world. Harnessing the strength in our diversity and industry-leading talent of over 40,000 global employees across more than 250 locations, we partner with customers to develop, design, and manufacture innovative products with an eye toward the circular economy. The challenges we solve and the innovations we pioneer benefit our customers at every stage of their journey. For more information, visit our website , or connect with us on LinkedIn or Twitter.
Berry Global is looking for a creative Social Media Marketing Intern to assist our growing global brand image and experience through our social media platforms. This is an exciting opportunity to make a significant impact on our company's success. This position is a six month, minimum 20 hours per week position. While this position reports to the social media marketing specialist, there will be a dotted line reporting to the Corporate Communications Director. This internship will allow you to contribute across content creation and analytics.
Social Media Content Curation: Curate engaging and relevant content from various sources (articles, videos, images, etc.) aligned with the brand's voice and target audience. Utilize content management tools (HubSpot) and platforms (LinkedIn, Facebook, X, Youtube) to organize and schedule curated content effectively. Research trending topics, hashtags, and industry news to stay current and inform content curation decisions. Work towards increasing the brand's social media following and community engagement through curated content initiatives for our social employee advocates. Plan out copy and image assets and follow them through our creative process of concept, design direction, approval. Amplify the impact of social media across Berry employees by building on the foundational playbook and engaging colleagues across the divisions . Participate in team meetings, brainstorming sessions, and strategy discussions to contribute ideas and insights related to content curation. Social Media Performance & Analytics: Assist in analyzing data insights to identify trends, successes, and areas for improvement through monitoring and metrics. Strive to expand reach and impressions across social media platforms through strategic content curation and distribution. Aim to increase content engagement (likes, shares, comments) by providing valuable and interesting content that encourages interaction across platforms. Collaborate with the Social Media Marketing Specialist to brainstorm and develop creative ideas for original social media content such as graphics, short videos, etc., to enhance engagement rate. Experiment with different types of content, posting schedules, and engagement tactics to identify what resonates best with the audience, based on data-driven insights. Professional Development: Social Media Marketing Specialist to provide the intern with opportunities for skill development and learning through hands-on experience, mentorship, and training resources. Encourage growth in areas such as content strategy, social media management tools, and analytics interpretation. Undergraduate degree focusing on Business Administration, Bachelor of Science, Marketing, Journalism, Communications, Advertising, Digital Marketing- Preferred
Required:
1+ years' experience in digital marketing/social media marketing Mastery of the major social media platforms including Facebook, YouTube, LinkedIn, X Experience in google analytics Strong oral and written communication skills Excellent internet research skills Able to manage multiple projects A student of great work who furthers their knowledge, brings passion, curiosity and fresh thinking to the work and then shares with others Shows a positive attitude, even through adversity
