We are seeking a motivated Marketing Analytics and Operations Intern to join our dynamic marketing team. This position offers an excellent opportunity for upcoming college graduates who are eager to kickstart their careers in marketing operations. As part of the team, you will work closely with experienced professionals and contribute to the success of all of TruWest's portfolio companies under the guidance of our Marketing Operations Manager.
You Will Learn: A variety of marketing technology systems including Salesforce, Marketing Cloud, Asana, GA4, Looker Studio and more How to develop insightful reports that drive marketing recommendations and business outcomes How to manage multiple projects at once and stay on deadline How to work in a professional, yet fun setting with a collaborative team Key Responsibilities: Assist in evaluating and implementing marketing technology tools and software. Collaborate with IT to identify and integrate AI solutions into existing systems. Monitor digital marketing performance, utilizing AI and data analytics to track and understand metrics and report findings with actionable recommendations. Provide support for marketing automation, CRM, and analytics systems. Report on analytical findings and share areas for improvement and optimization. Collaborate with the brand team to determine what content is working / not working and making improvement recommendations? Collaborate with the team to identify and drive innovative marketing initiatives. Reporting and Insights (web optimization, salesforce reports) Help with managing our online presence, including website updates and email campaigns. Qualifications: Pursuing or recently graduated with a bachelor's degree in Business, Operations, Marketing, Project Management, Management Information Systems, Computer Information Systems, or a related degree program at an accredited college or university. Comfortable with technology and technical platforms. Able to drive projects, manage timelines, work on multiple tasks, and prioritize personal workload. Proven experience working in Microsoft Office (especially Excel). Adherence to company values and ethical standards. Personal Attributes: Highly motivated and self-directed Excellent analytical, quantitative, and interpretative skills Know your way around Excel, PowerPoint, and Word Strong oral and written communication skills Ability to analyze data and provide recommendations Comfort with speaking to individuals and presenting to large groups Strong interpersonal skills Ability to maintain confidentiality Strong ability in building and maintaining positive relationships Proven ability to identify and resolve problems while maintaining professionalism Strong organizational skills across both a team and individual setting Able to work on a broad variety of projects Adaptable to changing needs and situations Ability to establish credibility and trust Education Preferred Associates or better in Marketing or related field Bachelors or better in Marketing or related field Skills Required Multitasking Microsoft Office Suite Communication Skills - Oral/Verbal Behaviors Required Team Player: Works well as a member of a group Enthusiastic: Shows intense and eager enjoyment and interest Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well Motivations Required Goal Completion: Inspired to perform well by the completion of tasks Self-Starter: Inspired to perform without outside help Growth Opportunities: Inspired to perform well by the chance to take on more responsibility See job description
