Full job description Company Overview: Fork Farms is a dynamic and high-growth agriculture technology company based in Green Bay, WI. We are committed to empowering our partners to grow fresh food, nourish their communities, and contribute to healing our planet. Our mission revolves around defending the human right to fresh food, ensuring that all people can reach their full potential.
We achieve this by offering the Flex Farm, the most efficient, deployable, and transformative vertical indoor farming technology, along with comprehensive educational programming. With over 2,000 installations across 43 states and 9 countries, our impact is far-reaching.
Diversity, Equity, & Inclusion Statement: At Fork Farms, we are proud of our diverse team, composed of passionate individuals from varying and unique backgrounds who share a common belief that everyone is a farmer. We are fully committed to building and maintaining a workforce that is diverse, inclusive, and genuinely dedicated to the success of the company, our partners, and each other.
We strongly encourage applications from individuals belonging to underrepresented minority groups, as we believe these communities play a central role in the work we do.
Position Description: We are seeking a dynamic and experienced Marketing Operations Manager to lead and coordinate our marketing operations, drive the completion of marketing & brand projects, manage vendor relationships, and provide brand leadership across all of our customer touchpoints. The ideal candidate will have a strong background in managing multiple vendors, project management, email marketing, and social media platforms. This role requires excellent leadership skills, a knack for collaboration, and a passion for driving results.
Reports To: Chief Operations Officer
Location: Hybrid - You will have the opportunity to work from home and our office at TitletownTech in Green Bay, WI.
Responsibilities: Vendor Management: - Identify, onboard, and manage relationships with various marketing vendors, including agencies, freelancers, and technology providers.
- Set clear expectations, negotiate contracts, and ensure that vendors deliver high-quality work on time and within budget.
- Align vendor deliverables with the needs of the organization, including resourcing and internal/external communication.
- Continuously evaluate vendor performance and make recommendations for optimization or changes as needed.
Email Marketing: - Execute comprehensive email marketing strategies to drive engagement, conversions, and revenue.
- Oversee the planning, creation, and deployment of email campaigns, ensuring alignment with brand guidelines and marketing objectives.
- Monitor key email metrics, conduct A/B testing, and implement best practices to optimize performance and deliverability.
Social Media Management: - Lead the development and execution of social media strategies across various platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and TikTok.
- Create compelling content calendars, manage content creation and publishing schedules, and monitor social media channels for engagement and feedback.
- Collaborate with cross-functional teams to integrate social media initiatives into broader marketing campaigns and initiatives.
Analytics and Reporting: - Establish key performance indicators (KPIs) for marketing operations, email marketing, and social media efforts.
- Utilize analytics tools to track, analyze, and report on the effectiveness of marketing initiatives, providing insights and recommendations for optimization.
- Prepare regular performance reports and presentations for stakeholders, highlighting successes, challenges, and areas for improvement.
Cross-Functional Collaboration: - Work closely with internal teams such as Marketing, Sales, Product Development, and Customer Service to ensure alignment of marketing efforts with overall business goals.
- Foster a collaborative environment that encourages knowledge sharing, creativity, and innovation across departments.
Qualifications: - Bachelor's degree in Marketing, Business Administration, or related field;
- 2+ years of experience in marketing operations
- Strong background in project management, in particular for organizing and implementing projects, coordinating resource needs and milestones, and maintaining a schedule for stakeholder engagement.
- Proven track record of successfully managing multiple vendors, driving email marketing campaigns, and implementing social media strategies.
- Strong analytical skills and proficiency in data analysis tools such as Google Analytics, Adobe Analytics, or similar platforms.
- Excellent communication skills, with the ability to effectively interact with internal teams, external vendors, and senior leadership. Demonstrate exceptional written, verbal, and interpersonal communication abilities.
- Demonstrated leadership capabilities, including the ability to motivate teams, foster collaboration, and drive results in a fast-paced environment.
- High Emotional Intelligence: Possess a strong understanding of emotions and the ability to effectively navigate interactions with others.
- Constructive Feedback: Offer and receive kind, respectful, and constructive feedback to promote growth and development.
- Self-Starter: Exhibit excellent task management skills and the ability to take initiative.
- Software Experience: Familiarity with Hubspot and Google Workspace is preferred but not required.
- Interests In: If you have an interest in helping provide access to fresh food for everyone, gardening/hydroponics, environmental science, FFA/4-H, or agriculture, we encourage you to apply.
Compensation & Benefits: The compensation package includes a base salary, commission, stock options, and a discretionary bonuses. Fork Farms offers health, dental, and vision coverage, along with a 401k program, and unlimited PTO.
Join us at Fork Farms and be a part of a mission-first organization where innovation, equity, and sustainability drive our actions. Together, we can revolutionize indoor farming and bring fresh food to all corners of the world. Apply now and help us shape a greener, healthier future for everyone.
Send a resume and cover letter to if you're interested.
Job Type: Full-time
Pay: $50,000.00 - $60,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Employee discount Flexible schedule Health insurance Health savings account Paid time off Parental leave Professional development assistance Vision insurance Schedule:
No weekends Experience:
Marketing: 2 years (Required) Ability to Commute:
Green Bay, WI 54304 (Preferred) Work Location: Hybrid remote in Green Bay, WI 54304
