MARKETING
What We Do
We deliver the most innovative gaming experiences possible to players across the world. Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.
What You'll Do
We're looking for a Sr Marketing Manager with extensive mobile marketing experience to build and execute go to market plans for Epic's portfolio of titles (including Fortnite) available on mobile and streaming platforms, reporting to the Marketing Director. This exciting role will focus on creating marketing strategies that further Epic's goal of disruptive innovation in the mobile space. You'll use your deep understanding of the mobile landscape to create strategies for improving distribution and acquisition, while coordinating big brand awareness beats that leverage Epic's world class games and unique entertainment and technology partnerships. The role involves daily oversight and management of go to market plans by collaborating with a broader cross functional team, including the heads of product management, mobile development, analytics, so experience working with leadership positions is critical.
In this role, you will
Be a key mobile marketing subject matter expert, spanning traditional mobile marketing, paid media, funnel optimization, and a deep understanding of the technology involved
Collaborate closely with the leads of Product Management, Mobile Development, Paid Media, Analytics, Partnerships, and Marketing to identify opportunities for distribution
Build Go-to-Market plans to seize those opportunities by collaborating with the larger cross functional team (including internal creative services and video creation, social media, comms, policy teams and more)
Partner with the game production and live ops teams on timing and deliverables for consumer facing new features, events, and promotion
Work with teams to create and optimize mobile acquisition assets alongside big beats
Present strategy, data findings and action items to leadership
Coordinate, collaborate, and present to external partners
What we're looking for
5+ years of mobile marketing and gaming live service experience
A deep understanding of the mobile landscape
Strong operator and executor with exceptional planning and organizational skills
Demonstrable experience of being highly agile, collaborative and results-driven
Experience collaborating with leadership across teams like Product Management, Mobile Development, Paid Media, Analytics, Partnerships, Creative Services, Video Production
Deep experience building and executing go-to-market plans
An aptitude for analytic thinking
EPIC JOB + EPIC BENEFITS = EPIC LIFE
Our intent is to cover all things that are medically necessary and improve the quality of life. We pay 100% of the premiums for both you and your dependents. Our coverage includes Medical, Dental, a Vision HRA, Long Term Disability, Life Insurance & a 401k with competitive match. We also offer a robust mental well-being program through Modern Health, which provides free therapy and coaching for employees & dependents. Throughout the year we celebrate our employees with events and company-wide paid breaks. We offer unlimited PTO and sick time and recognize individuals for 7 years of employment with a paid sabbatical.