Marketing Campaigns Manager

About Us
We are a vibrant and rapidly expanding startup in the realm of Contact Center as a Service (CCaaS), dedicated to empowering businesses with innovative calling and texting solutions. Over the past three years, we've achieved remarkable growth, serving a diverse range of industries, particularly catering to mid-market and small B2B and B2C enterprises.
About the Role
We're on the lookout for a seasoned Marketing Manager with a focus on maximizing ROI to join our energetic marketing team. As part of this role, you'll spearhead the planning, execution, and optimization of marketing campaigns tailored to acquiring and nurturing leads for our SaaS product.
Responsibilities
Craft and execute comprehensive marketing initiatives centered around lead generation, targeting our ideal customer profiles.
Collaborate closely with the marketing team to develop compelling content and messaging that resonates across the buyer's journey.
Harness various marketing channels, including digital, social media, email, and more, to drive lead acquisition.
Utilize HubSpot to construct and oversee lead nurturing workflows effectively.
Analyze campaign performance metrics and refine strategies to enhance lead quality and conversion rates.
Monitor and report on key performance indicators (KPIs) pertaining to lead generation and campaign efficacy.
Stay abreast of industry trends and best practices in lead generation and digital marketing.
About You
Requirements
Bachelor's degree in Marketing, Communications, Business, or a related field.
Demonstrated experience of 5+ years in B2B lead generation, preferably within the SaaS or technology sector.
Proficiency in marketing automation platforms and CRM systems.
Benefits
Fully remote position (US Only).
Competitive salary range: $120K-140K.
2 weeks of PTO after 90 days.
Comprehensive Health, Dental, and Vision benefits.
Opportunities to collaborate within a multinational environment.
Additional Details
This role requires responding to customer communications within PST business hours, regardless of your timezone. With a diverse team spanning 15+ countries, we embrace and value diversity, ensuring every individual can contribute their unique talents, ideas, and experiences to drive our global success.
Note: Applicants must have work authorization in the US, as we are unable to sponsor visas at this time. Additionally, we are not considering C2C or recruiter applications presently.
Employment Type: Full-Time
Salary: $ 120,000.00 140,000.00 Per Year