About Us:
At our company, we're dedicated to fostering a supportive work environment where every team member can thrive. We believe in providing comprehensive benefits that support your well-being and career growth. Join us and enjoy perks like a matching 401(k), ample PTO, and opportunities for professional development.
Position Overview:
Are you passionate about leveraging data to drive impactful marketing strategies? We're searching for a talented Marketing Analyst to join our team. In this role, you'll dive deep into marketing campaign data across various channels, uncovering valuable insights to shape our strategies and optimize ROI.
Key Responsibilities:
Data Insights:
Develop and implement research methodologies to track marketing campaign effectiveness.
Collect data from diverse sources and conduct in-depth analysis to identify trends and opportunities for improvement.
Present findings in clear, concise reports and visualizations that guide strategic decision-making.
Strategic Planning:
Collaborate with the marketing team to develop media plans and identify optimal channels for audience engagement.
Provide actionable recommendations based on data-driven insights to enhance marketing campaigns.
Stay informed about market trends and competitor activities to inform future strategies.
Qualifications:
Required:
Bachelor's degree in Marketing, Business, Statistics, or related field.
Minimum of 2 years' experience in marketing analytics or similar role.
Proficiency in data analysis tools such as Google Analytics, Excel, and Tableau.
Strong understanding of media metrics and marketing concepts.
Excellent communication skills with the ability to present complex data effectively.
Ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
Preferred:
Experience with A/B testing and statistical modeling techniques.
Familiarity with social media analytics and content marketing measurement.
Knowledge of SQL or other database query languages.
Background or interest in the post-secondary education market.
Benefits:
We offer a competitive salary and a comprehensive benefits package, including:
401(k) with 2% match
Commuter assistance
Dental, health, and vision insurance
Flexible spending and health savings accounts
Paid parental leave and professional development assistance
Employee discount and referral program
Work Schedule:
Full-time position with flexible scheduling options.
Remote work available.
Join Our Team:
If you're ready to make an impact and grow your career in a dynamic environment, we'd love to hear from you! Apply now to be part of our inclusive and diverse team.
Employment Type: Full-Time
Salary: $ 60,000.00 70,000.00 Per Year
