Marketing Administrator Location Americus, GA : Manages the day-to-day activities associate with our brand, social media, marketing, and sales collateral. Conducts sales, market, and competitive research & analysis to assist with brand strategy focused on growth and recognition. Works with the commercial team to develop/manage advertising campaigns, presentations, trade show/conventions, sales report management, data analysis and report generation using ERP and CRM platforms. ESSENTIAL FUNCTIONS: Develop, maintain, and manage content and communications for the company's brand strategy: Digital marketing, social media, advertising, and promotional literature/items Maintain and administer company's CRM platform Evaluate and configure CRM system to meet company objectives/demands, and interface with company's ERP system Provide technical support to end users, diagnosing and resolving problems Prepares sales & marketing reports by collecting, analyzing metrics, and summarizing the data on a monthly and as needed basis to support the commercial organization Develop and manage promotional content & campaigns for commercial team (Sales, Tech Service, & Marketing) Communicate campaign objectives, timelines, and deliverables to sales team, and provide instruction for use/promotion Maintain centralized & shared database of content Provides market research, forecasts, competitive analysis, campaign results, and customer/market trends Maintain a directory and inventory of sales/marketing support materials & price schedules, ensuring all resources are current and accurate Plan, organize, and manage; events, meetings, customer visits, and trade shows by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating activities Further knowledge and education regularly through workshops, research, and seminars, and share best practices, and local marketing ideas & tactics with the team Accomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments Carry out other related tasks as required RECOMMENDED EDUCATION AND EXPERIENCE: The job requires a minimum of a bachelor's degree in Marketing/Marketing Administration or equivalent and a minimum of 3-5 years in Marketing. (Direct Marketing, Marketing Administration, Market Segmentation, Marketing Research, Coordination, Project Management, Reporting Research Results, Understanding the customer, Process Improvement, Initiative, Planning, Financial Skills).
TRAVEL REQUIREMENTS: Travel is required for this position.
WORK ENVIRONMENT: Work is carried out in an office environment with occasional work performed remotely.
Job Type: Full-time
Pay: $60,000 - $70,000 per year. This position is bonus eligible.
Benefits, upon satisfaction of applicable eligibility requirements, include but are not limited to: 401(k) matching Employee Stock Purchase Plan Dental insurance Employee assistance program Flexible spending account Health insurance Life insurance Paid time off Referral program Tuition reimbursement Vision insurance Pension TCI is an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color, or any other protected class.
