Job Description:
We are in search of a talented and experienced Email Marketing Consultant to join our team on a freelance or contract basis. As an Email Marketing Consultant, you will play a pivotal role in developing and executing impactful email marketing strategies to engage our audience, promote our services, and foster business growth.
Key Responsibilities:
Devise and execute email marketing campaigns to showcase our services, initiatives, and events.
Craft compelling email content, including newsletters, promotions, and automated sequences, to effectively engage with our audience.
Collaborate closely with internal teams to ensure synergy between email marketing efforts and overall marketing objectives.
Utilize segmentation techniques to optimize targeting and personalize email communications.
Monitor and analyze key email metrics such as open rates, click-through rates, and conversions to assess campaign effectiveness and identify areas for enhancement.
Implement A/B testing strategies to refine email content and design, enhancing engagement and conversion rates.
Stay updated on email marketing best practices, industry trends, and regulatory guidelines to ensure compliance and maximize effectiveness.
Provide regular reports and insights on email marketing performance, offering recommendations for optimization and future campaign planning.
Qualifications:
Demonstrated experience in email marketing, preferably within the legal or professional services sector.
Solid grasp of email marketing principles, strategies, and best practices.
Proficiency in email marketing platforms such as Mailchimp, Constant Contact, or HubSpot, along with experience in email automation and segmentation.
Exceptional copywriting skills, with the ability to create compelling and persuasive email content.
Analytical mindset with the ability to interpret data, derive insights, and make data-driven decisions to enhance campaign performance.
Creative thinker with a keen eye for design, capable of crafting visually appealing email templates.
Strong communication and collaboration skills, adept at coordinating with cross-functional teams.
Meticulous attention to detail and a dedication to delivering high-quality work within established timelines.
Experience Level:
Minimum of 5 years of relevant experience.
Work Location:
Remote
Employment Type: Full-Time
Salary: $ 30,000.00 101,000.00 Per Year