Requisition Number: 170601
Job Description Cintas Corporation is seeking an experienced Director of Marketing - Enterprise Segments who will be a senior contributor to the overall marketing team. The Director of Marketing will lead the development of marketing strategies and tactics to achieve the identified business objectives, and then lead a team to achieve. This includes the creation of full funnel marketing and support strategies across a landscape to include: advertising and awareness building, lead generation, value prop creation and/or enhancement, sales rep campaign development and support, and product launch strategies. The Director of Marketing role will include ownership of agency(s) relationships, their creative work, and subsequent deliverables, campaign development and execution includes print, digital, and direct marketing channels.
Strong collaboration and leadership with other marketing peers, business unit stakeholders, IT, and finance is essential for success.
Skills/Qualifications Position Key Responsibilities
Overall strategic marketing vision and planning for identified business unit Staff leadership to execute across full funnel landscape to achieve marketing vision goals Analysis of key market opportunities, present analysis to key business leaders Provides the 'voice of the customer' to the internal team and drives optimal utilization of market information to guide insights and marketing spend planning Working with agency partner(s) to design and launch fully integrated campaigns within identified key markets Rigorous post campaign analysis and ROI measurement; A/B testing and adjusting for optimal results Identify competitor marketing strategies and devising counter strategies Work closely with sales, E-Business, and technology team to drive commitments and meet business objectives Ensuring that the marketing operational details of each campaign are buttoned down and in lock step with the project timeline Required
• Bachelors Degree in Marketing or related field
• 10+ years Marketing experience or demonstrated staff leadership responsibilities
• Experience in both strategic thinking as well as tactical planning and execution of initiatives
• Experience leading a team of employees to achieve desired results
• Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook) and intranet/internet
• Willingness to travel up to 20%, including overnight stays (US and Canada)
Cintas offers comprehensive and competitive medical, dental and vision benefits, featuring employee health care premiums that are 30% lower than the national average for our industry. One of our medical plan options is even offered at zero cost to our partners.
Additionally, our employee-partners enjoy:
• Competitive Pay
• 401(k)/Profit Sharing/Employee Stock Ownership Program
• Disability and Life Insurance Packages
• Paid Time Off and Holidays
• Career Advancement Opportunities
Headquartered in Cincinnati, Cintas is a publicly held company traded over the Nasdaq Global Select Market under the symbol CTAS and is a component of both the Standard & Poor's 500 Index and Nasdaq-100 Index.
Cintas Corporation helps more than 900,000 businesses of all types and sizes get READY™ to open their doors with confidence every day by providing a wide range of products and services that enhance our customers' image and help keep their facilities and employees clean, safe and looking their best. With products and services including uniforms, mats, mops, restroom supplies, first aid and safety products, fire extinguishers and testing, and safety and compliance training, Cintas helps customers get Ready for the Workday®.
To support our growth across North America, we're seeking driven professionals with ambition to move up within our company. Our professional culture, our dedication to our employee-partners and limitless career opportunities—these are just a few benefits we're proud to offer. Our employee-partners know every job is critical, and that teamwork drives innovation. Let's talk about how you'll fit into our team and how your hard work will be recognized through competitive pay, world-class benefits and ongoing career development. Are you Ready™ for limitless opportunities at Cintas?
Cintas Corporation is an EEO/Affirmative Action Employer and will make all employment-related decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
Job Category: Marketing and Creative Services
Organization: Corporate
Employee Status: Regular
Schedule: Full Time
Shift: 1st Shift
