NiSource, a leading energy company, is seeking a talented Digital Marketing Manager to join our team in Jacksonville, Florida. This is a full-time position with the flexibility to work remotely, offering a unique opportunity for a skilled individual to contribute to our dynamic marketing team.
As a Digital Marketing Manager, you will be responsible for developing and implementing comprehensive digital marketing strategies to drive brand awareness, lead generation, and customer engagement. You will collaborate closely with cross-functional teams to craft compelling content, manage social media channels, optimize website performance, and analyze campaign metrics to drive continuous improvement.
Responsibilities:- Develop and execute digital marketing plans that align with overall business objectives- Manage SEO and SEM strategies to improve online visibility and drive traffic- Create and oversee email marketing campaigns to nurture leads and enhance customer retention- Monitor and analyze key performance indicators to measure campaign effectiveness and ROI- Stay informed on industry trends and best practices to optimize digital marketing efforts- Collaborate with design and content teams to create engaging marketing materials- Lead and mentor junior team members to achieve department goals
Requirements:- Bachelor's degree in Marketing, Communications, or related field- Minimum of 3 years of experience in digital marketing- Proven track record of successful digital marketing campaigns- Strong leadership skills with the ability to motivate and inspire team members- Excellent communication and analytical skills- Proficiency in Google Analytics, SEO tools, and marketing automation platforms
Personality traits: Confident, hardworkingSoft skills: Leadership, adaptability
Benefits:- Joining Bonus- Visa sponsorship- Dental insurance
At NiSource, we embrace a culture that challenges norms and encourages bold thinking. If you are a motivated digital marketing professional looking for a rewarding career opportunity, we want to hear from you. Apply now to join our passionate team of innovators dedicated to shaping the future of energy.
Equal Opportunity Statement:NiSource is an equal opportunity employer and is committed to creating a diverse and inclusive workplace. We do not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.