Benefits:
401(k) with matching
Company parties
Competitive salary
Dental insurance
Employee discounts
Free uniforms
Health insurance
Opportunity for advancement
Paid time off
Vision insurance
MUST BE:
A direct communicator
Good with people
Well-written
Timely
Have 5+ years of experience
Have a proven track record
Able to pass a background check
Job Purpose:
Welcome to the vibrant world of our company! Join us as our Brand Manager, where you'll embark on a journey to infuse our brand's essence into the digital landscape. This role is a fusion of creativity, strategy, and excitement—perfect for those who speak the language of hashtags and weave dreams with pixels. As our Brand Manager, you'll sculpt our social media presence, collaborating closely with the Director of Marketing and Brand Development Manager to craft a digital masterpiece that captivates and resonates. Through crafting compelling content and delving into analytics, you'll not only foster our brand's growth but also watch it blossom across our dynamic network of over 30 studios (and counting). If you're eager to make waves and transform engagement into art, we invite you to join us in creating something truly unforgettable.
Key Responsibilities:
Social Media Management: Curate and schedule posts for Facebook, Instagram, and TikTok. Tailor captions while exploring trending hashtags to elevate each studio's visibility based on location and local trends.
Analytics & Insights: Monitor social media performance, refining strategies based on key metrics to amplify audience engagement and expand brand reach.
Team Coordination: Foster seamless collaboration with the marketing team through Slack communication and weekly meetings. Efficiently organize and manage content within Google Drive and Dropbox, adhering to established organizational naming conventions.
Platform Expertise: Utilize Meta Business Suite for content management, ensuring a unified brand presence online.
Franchise Support: Provide marketing support and insights to franchise owners during scheduled meetings.
Requirements:
Graphic Design Experience: Minimum 10 years of graphic design experience, including at least 3 years in a managerial role.
Adobe Creative Suite Proficiency: Extensive experience with Adobe Illustrator and Adobe InDesign.
Education: Bachelor of Arts in Graphic Design preferred; relevant experience can substitute formal education.
Portfolio: Applicants must present a comprehensive creative portfolio showcasing graphic design proficiency using Adobe Creative Suite.
Copywriting Skills: Essential experience in crafting compelling content for social media postings.
Software Proficiency: Proficiency in Meta Business Suite is required. Familiarity with project management tools like Monday or Jira is advantageous.
Adaptability: Ability to thrive in a dynamic and engaging remote work environment.
Performance Expectations:
Organic Growth: Strategically enhance the social media presence of franchise owners' accounts, focusing on organic growth. Key success metrics include increased engagement rates and expanding follower base.
Brand Consistency: Develop and uphold a consistent brand voice and visual identity across all platforms, ensuring content resonates with target demographics.
Campaign Management: Conceptualize and oversee social media campaigns that effectively elevate brand awareness and foster audience engagement.
Benefits and Compensation:
This is a fully remote, full-time position with a competitive salary, health insurance, and 401(k) plan eligibility after 3 months.
Employment Type: Full-Time
Salary: $ 48,500.00 68,500.00 Per Year
