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A Content Creator is responsible for producing engaging and high-quality content across various platforms that aligns with the brand's voice and marketing goals. They play a crucial role in communicating with the target audience and driving engagement.
Responsibilities and Duties:
• Researching industry-related topics to create informative and appealing content.
• Collaborating with marketing and design teams to plan and develop site content, style, and layout.
• Writing, editing, and proofreading content to ensure it is free of errors and maximizes SEO.
• Creating engaging content for social media platforms that aligns with brand voice and marketing goals.
• Measuring web traffic to content (e.g., conversion and bounce rates).
• Updating websites as needed.
Qualifications and Skills:
• Proven work experience as a Content Creator, Copywriter, or similar role.
• Portfolio of published articles.
• Hands-on experience with Content Management Systems (e.g., WordPress).
• Excellent writing and editing skills in English.
• An ability to fact-check long-form content pieces.
• Time-management skills.
• Familiarity with SEO.
• BSc in Marketing, English, Journalism, or a relevant field.
REQUIREMENT:
Educational Background: A Bachelor's degree in English, Communications, Journalism, Marketing, or a related field is often required.
• Experience: Prior roles creating strong and engaging content, with a portfolio showcasing creative work.
• SEO Knowledge: Understanding of SEO best practices to optimize content visibility.
• Technical Skills: Proficiency with Content Management Systems like WordPress and the ability to use technical equipment or software for content creation.
• Writing Skills: Excellent writing and editing skills, with the ability to produce clear and compelling content.
Time Management: Ability to manage multiple projects simultaneously and meet deadlines.
• Digital Marketing: Some positions may require digital marketing course certification.