Columbus, Ohio,
Job Description
Serves as a member of the Marketing team who is committed to excellence and advancing the Department of Athletics through its strategic marketing and fan experience efforts. This position creates and implements fan cultivation strategies and tactics through communication, advertising campaigns, media buying, database marketing, email marketing, social media and promotional initiatives for assigned sports and related special events. Responsible for increasing fan awareness that translates into increased ticket sales revenue, attendance and other ancillary revenue. Implement strategies to maximize game atmosphere opportunities and in-game promotional activities to produce remarkable experiences for fans. Collaborate with video services, band, spirit squad and Block O to create a competitive advantage at home events. Additional administrative responsibilities including cross campus involvement through special engagements that include student life and related special projects. Candidate will work hand in hand with media rights partner, Learfield, to ensure activation of sponsored elements. Management responsibilities will include hiring of interns, assisting in development of interns, scheduling for in season sports as well as special related projects. Minimum Education Required
Bachelor's degree or equivalent experience. 2 years of relevant experience required. 2-4 years of relevant experience preferred.
Additional Education Desired
Master's Degree or equivalent combination of education and experience with a Major in business admin-marketing or sport & leisure studies.
Required Qualifications
Extensive experience in the marketing industry. Extensive experience developing and implementing successful marketing strategies. Experience managing employees. Position will work extended days, evenings, and weekends.
Desired Qualifications
MBA, or Master's Degree. Experience working in an NCAA Intercollegiate Athletic Department.
Additional Information
The pay range for this position is $49,800.00 – $66,400.00 (min – mid). The offer for this position will fall within this range based on internal equity, unit's available budget, and the candidate's education and experience.
The Ohio State University is an equal opportunity employer.
All qualified applicants will receive consideration for employment without regard to age, ancestry, color, disability, ethnicity, gender identity or expression, genetic information, HIV/AIDS status, military status, national origin, race, religion, sex, gender, sexual orientation, pregnancy, protected veteran status, or any other basis under the law.
Applicants are encouraged to complete and submit the Equal Employment Identification form.
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