Digital Marketing, Sr. Manager

Job summary
Job Title: Digital Marketing, Sr. Manager - Adobe Target and LaunchJob Category: Sales and MarketingLevel: Senior Manager
Job seniority: mid-to-senior level
Responsibilities
• Mapping marketing and business strategies into architecture and technology strategy• Driving end to end digital marketing transformation• Consulting and delivering enterprise-wide marketing solutions• Providing strategic thinking, leadership and solution development• Leading digital marketing platform strategy, design and architecture• Engaging with business and technology leaders• Defining goals for technology components and frameworks• Evaluating, implementing and managing martech/adtech solutions• Driving project managing through a full lifecycle• Contributing to training of marketing software and user adoption
Requirements
• Minimum Degree Required: High School Diploma• Minimum Years of Experience: 6 year(s)• Preferred Degree: Bachelor Degree• Preferred Fields of Study: Marketing, Analytics• Additional Educational Preferences: Three years of specialized training and/or progressively responsible work-experience focused on process improvements, transformations and/or system implementations. MarTech, Marketing Analytics, Business, Computer Science• Certification(s) Preferred: One or more of the following certifications or accreditations: Adobe Certified Professional or Expert - Real-Time CDP Business Practitioner / Adobe Certified Professional in Target, Analytics and/or Launch
Key Skills Needed
• Enhanced understanding of the marketing technology landscape• Experience with relevant digital marketing technologies• Strategic thinking• Leadership• Solution development• Familiarity with SOAP/REST APIs• Data queries with SQL or similar language• Marketing software and user adoption• CRM/MAP platforms• Data flows, system integrations, enterprise/shared systems