? PURPOSE STATEMENT: ? To help achieve the desired utilization of the facility's continuum of care through the effective application of marketing principles and methods.
? ESSENTIAL FUNCTIONS: ? Work closely with the Business Development Director to operationalize goals into clear marketing strategies. ? Disseminate information to referral sources on facility services and programs. ? Facilitate educational presentations related to mental health, mental illness, chemical dependency issues to schools, referral sources and community and governmental agencies. ? Collect and analyze data on other inpatient and outpatient facilities/programs and the types of services offered. ? Coordinate monthly/quarterly marketing and referral reports and analyses. ? Provide administrative oversight of marketing activities. ? May participate i n health fairs and facilitate special service-related events. ? First line contact for referral sources to notify them of their referral's admission status. ? May be responsible for organizing alumni activities. ? D evelop and implement community relations activities for a specific target audience. ? OTHER FUNCTIONS: ? Perform other functions and tasks as assigned. ? EDUCATION/EXPERIENCE/SKILL REQUIREMENTS: ? High school diploma or equivalent required . Associate's or bachelor's degree in Marketing or related health or social services preferred . ? One or more years' experience in sales or marketing preferred. ? Previous sales and/or marketing experience preferred. ? ? LICENSES/DESIGNATIONS/CERTIFICATIONS: ? Must have and maintain a valid driver's license, automobile insurance coverage and have access to an automobile, where facility requires . We are committed to providing equal employment opportunities to all applicants for employment regardless of an individual's characteristics protected by applicable state, federal and local laws.