Full job description Madison, Wisconsin, United States • Full time
Overview About S/B S/B Strategic Marketing is a full-service marketing communications firm centrally located in the invigorating and vibrant community of Madison, Wisconsin. Our team is comprised of self-starters, deep thinkers and driven doers. We believe that within every challenge lies an opportunity. And that opportunities are endless if you know where to look.
Role Overview As a Media Associate based in Madison, Wisconsin, you will be assisting with setting up, tracking, and reporting on traditional and digital paid advertising efforts across our portfolio of accounts. The Media Associate will assist in the day-to-day monitoring of our clients' campaigns, as well as the administration of internal media processes and workflow.
Duties & Responsibilities Work with your manager to proactively monitor and administer client campaigns, helping to ensure ongoing performance meets or exceeds established KPIs Communicate directly with other team members, ensuring digital campaigns are set up and launched accurately Assist in the administrative functions of the media team, including interfacing with the accounting department on client billing Develop performance reports and insights as directed by your manager
Effectively communicate campaign results and optimizations to internal team members Maintain an awareness of key media industry issues and trends Other internal projects as necessary Qualifications We're seeking an entry-level Media Associate who holds a bachelor's degree in advertising, journalism, communications or marketing, preferably with 0.5-1 years of paid advertising experience, who is ready to learn and grow. Agency experience is a plus. The ideal candidate will:
Be organized, able to prioritize their workload and juggle several tasks Have strong analytical and numerical skills Be an excellent communicator with exceptional attention to detail Think critically and deliver high quality work on a deadline Have some understanding of the digital marketing ecosystem as it pertains to paid and owned media Have some experience in campaign set up and management within some ads managers, such as Meta Ads, Google Ads or Pinterest Ads Have general knowledge of the following products and platforms: Microsoft (Word, Excel, PowerPoint), Google Suite (Analytics, Data Studio, Tag Manager), Meta Business Manager and Pinterest Benefits A competitive starting salary; and chance to learn and grow quickly An unusually strong benefits package—individual health, dental, life and disability insurance paid by company Workmates who you'll genuinely enjoy A stimulating work environment A company that embraces work/life balance 401k Plan Paid Sick/Holiday/Vacation Days S/B Strategic Marketing is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Please email your resume and optional cover letter with "Media Associate" in the subject line for consideration.
