Paid Media Specialist

Paid Media Specialist
Company:

Little Poppy Co


Place:

Utah


Paid Media Specialist

Details of the offer

Little Poppy Co. is looking for an experienced Paid Media Specialist to manage the planning, execution, and growth of our paid social media accounts. You will be responsible for distributing original text and video content, managing posts and reporting on key metrics. As a Paid Media Specialist we expect you to be up-to-date with the latest digital technologies and media trends. Ultimately, you should be able to handle our paid media presence, ensuring high levels of web traffic and customer engagement.
Responsibilities
Plan and communicate paid media strategy
Execute spending $30K+ monthly in digital ad spend
Execute Facebook, Google Ad Words, and web Display spend
Set specific objectives and report on key performance indicators (KPIs)
Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

Stay up-to-date with current technologies and trends in social media, design tools and applications

KPIs to Track
Ad spend
ROAS
CPA
CPM
Impressions, Frequency, Reach
Traffic to website from paid media

Skills
3-5 years of proven work experience as a paid media specialist
Solid knowledge of SEO, keyword research and Google Analytics
Knowledge of online marketing channels
Excellent communication skills
Analytical and multitasking skills
BS/BA degree in Marketing or relevant field

Job Type: Full-time
Pay: $32,000.00 - $47,000.00 per year
Benefits:
401(k)
Employee Discount
Flexible Schedule
Paid Time Off

Experience:
Paid Media: 3 years (Preferred)

Education:
Bachelor's (Preferred)

Additional Compensation:
Store Discounts

Work Location:
One location

Schedule:
Monday to Friday

Company's website:
littlepoppyco.com

Work Remotely:
No


Source: Jobsxl


Area:

Requirements

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