Marketing Manager, Vp

Marketing Manager, Vp
Company:

(Confidential)


Marketing Manager, Vp

Details of the offer

Drive institutional marketing strategy for SPDR ETFs Execute on scalable, repeatable and packaged marketing programs
Drive the client experience : manage touch points and ensure consistency of messaging (including eDM, web and Social Media)
Partner with the global digital marketing team to post or update materials on our websites
Work with Sales Strategy SMEs and the content team to plan the ongoing roadmap of marketing assets including key campaigns and initiatives
Manage the marketing budget against marketing plan
Partner with PR team building assets for earned media : brief PR, outline success and allow time for delivery
Work with the Event Marketing team to run and manage proprietary events and conferences (inc. webinars)
Managing the compliance review process for new or updated marketing
Qualifications
Bachelors degree preferably with major in marketing or communications; masters degree preferred
Ten or more years of relevant marketing communications experience; financial services or employee benefit communications experience preferred
Demonstrated ability to develop communication campaigns that deliver results
Excellent verbal and written communication skills
Strong project management skills are paramount to the success of this role
Ability to drive initiatives independently
Understanding of the marketplace including regulatory and legislative landscape
LOCATION AND TRAVEL
: This position is based in Boston. Some domestic travel may be required to support vendor management, intra:company collaboration and client/prospect meetings.


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