Marketing Director : Studio

Marketing Director : Studio
Company:

(Confidential)


Place:

New York


Area:

Real Estate

Marketing Director : Studio

Details of the offer

Tishman Speyer (TS) is a leading owner, developer, operator and fund manager of first:class real estate around the world. Our successful business model relies on a strong team that is able to execute across many disciplines, integrating acquisitions, development, finance, leasing, design and construction, property management, and portfolio management. Tishman Speyer is active across the United States, Europe, Latin America and Asia, building and managing premier office, residential and retail space in 29 key global markets for industry:leading tenants. The firm has acquired, developed and operated a portfolio of over 175 million square feet with a total value of approximately US 95 billion spread over 413 assets. The gross value of the firms current portfolio is 50.3 billion. Tishman Speyer places a strong emphasis on innovation in the real estate space, and is a leader in pioneering and investing in real estate technology, and has also recently launched two exciting initiatives: Zo. and Studio. Zo. is a leading amenities platform which provides a comprehensive suite of wellness, lifestyle and corporate services to corporate tenants and their employees. Studio is the firms new co:working business now present in the US and Europe.

Responsibilities:

The Marketing Director will develop and manage marketing strategies and programs for Studio, Tishman Speyers global co:working platform. This person will work alongside the Studio team, internal stakeholders, and in partnership with external creative agencies, PR firms and influencers to target tenants and brokers. Such initiatives include but are not limited to:

Evolve the global brand through creative solutions based in strategy that supports the business goals and objectives;
Create supportive leasing and sales materials;
Manage a global marketing budget;
Work with media buying agency to find out:of:the:box opportunities;
Create and manage social media marketing, email campaigns, and web solutions;
Curate print and digital marketing campaigns as well as supportive out of home marketing; and
Work with regional teams to ensure adoption of marketing plan.

What we look for:

7:10 years of experience in marketing either at a marketing and advertising agency or within a company.
Experience in Business to business as well as consumer facing marketing. Direct experience in real estate marketing preferred.
Must have a track record of applying innovative strategies and managing projects autonomously as well as part of a larger team.
Comfortable interacting with senior level management.
Must have a strong communication skills and ability to manage up.
Prior experience managing partners and agencies to execute marketing vision.
Proficient in Microsoft Excel.


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