Director Of Product Marketing, Domains And Naming

Director Of Product Marketing, Domains And Naming
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(Confidential)


Director Of Product Marketing, Domains And Naming

Details of the offer

About GoDaddy GoDaddy powers the worlds largest cloud platform dedicated to small, independent ventures. With 20 million customers worldwide, GoDaddy is the place people come to name their idea, build a professional website, attract customers and manage their work. Our mission is to empower entrepreneurs everywhere, making opportunity more inclusive for all. To learn more about the company visit .

Weve adapted our hiring process in response to COVID:19. To learn more about what GoDaddy is doing differently click here.

At GoDaddy youll work with some of the best professionals in the world in an agile, small team environment owning a project end to end. Our marketing team members find success at GoDaddy and we give you the room you need to deliver the extraordinary. We collaborate with passion, and listen to our customers. Since many of us share an enthusiasm for entrepreneurship ourselves, we bring the full force of our personal and professional experience to work everyday.

Armed with a fervor for constructing compelling marketing based on small business, consumer and daring insights, you will lead the development of segmentation, target market positioning, and go to market strategy to drive growth across online offerings including but not limited to Domains, Privacy and Protection, Websites and Marketing, and Professional Email.

Youll partner with product management and channel marketing leaders to identify new marketing opportunities, communicate compelling value props and drive cross functional go to market execution.

Responsibilities

Customer insights : segment the market and develop customer insights and analysis through research or partnering with the research team.

Product positioning and messaging : drives research and testing to deliver high confidence, differentiated product positioning to guide product development, regional advertising, and sales enablement.

Product go to market input : partner with the go to market teams and provide key input on the customer target and product value proposition to launch new services.

Pricing and Packaging : develop strategies to Companyft compelling pricing and plan tiers that make sense to customers and achieve business goals.

Market intelligence : be the guide on everyday entrepreneurs, how they appraise and buy websites and online marketing services; be the authority on the competition and how to beat them.

Develop and build strong internal and external relationships with key partners in an effort to collaborate and drive the overall business.

Requirements

12+ years of influential experience in product/growth marketing, with specific experience in small business/consumer technology:driven brands.

Experience developing pricing and packaging for SaaS/sCompanycriptions a plus

A customer:centric view with a passion for gaining customer insights and translating insights into strategies.

Exceptional analytical ability, with track record of leading teams through a test and learn mentality.

A track:record of joining forces and gaining cross functional alignment to drive execution.

An innate bias toward action, high velocity execution, and a strong self:starter


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