Director Of Crm

Director Of Crm
Company:

(Confidential)


Director Of Crm

Details of the offer

At DEFINITION 6 were plugged into change : across markets, industries, and technologies : and were on a mission to keep our clients ahead of the curve. Our Powerhouse team is actively seeking a Director of CRM to join our rapidly growing agency. The Director of CRM will be responsible for strategy and integration of CRM platforms for our key accounts. Management and leadership of a team of direct reports is also an important part of this role.

KEY RESPONSIBILITIES:
Lead a tactical and technical team that perform day to day operation of automated marketing campaigns
Develop a comprehensive CRM strategies for our clients that engages audiences with personalized and targeted communication to encourage adoption, engagement, and monetization
Collaborate with internal and external stakeholders to understand the clients direct marketing goals and objectives and develop insight:driven, measurable strategies and tactics to meet/exceed them
Define engagement and conversion KPIs to measure performance of marketing campaigns
Work with internal teams to launch, test, and manage marketing campaigns through all necessary channels (email, push, SMS, web)
Map consumer journeys to identify and optimize high impact moments
Collaborate with other internal teams on technical implementation and creative development
Maintain an active perspective on emerging technology in the communications space and make recommendations on how to put those to use, including leveraging all existing technologies to their fullest extent

REQUIRED SKILLS and QUALIFICATIONS:
8:10 years of marketing automation, CRM, or email marketing experience
2:3 years of management experience, leading a team of senior to junior members
Experience developing and presenting marketing strategy for internal and external stakeholders
Operated marketing automation platforms, preferably Adobe Campaign or Salesforce Marketing Cloud
Customer journey mapping, created and lead strategy
Performed AB testing along with creating test plans for email campaigns
Experience with audience segmentation and personalization

SOFT SKILLS:
Organized and detail:oriented
Relationship builder with their team and other members of the organization
Respectful, passionate and open:minded
Curious and knowledge:seeking


Source: Tiptopjob_Xml


Area:

Requirements

Operations services associate

Remote, temporary position. Will conduct phone calls, create tickets, handle file procurement, assist with file processing and other tasks as needed. High...


New York

Published a month ago

Software engineer ii, platform

Flexible remote position will develop the platform's core API/associated services, optimize backend solutions for speed/scalability, investigate/implement new...


Illinois

Published a month ago

Director - equity investments

Full-time job, remote option.Pays $107,555 a year.Needs bachelor's degree and seven years' direct and progressive experience. in investment management. conduct...


Missouri

Published a month ago

Mortgage operations associate

Temporary remote position will assist with file procurement/ticket creation for file processing, assist with processing tax amounts in the internal system, and...


Texas

Published a month ago